AI is changing how organizations work. I help you do it right.
88% of organizations already use AI — but only a third have moved past the experimentation phase (McKinsey, 2025). The gap isn't the technology. The gap is knowing how to implement it in a way that produces real results.

Who I Help
I work with organizations across industries — because AI is relevant to everyone, not just tech companies.
Manufacturing & Industrial Companies
Mapping workflows, building smart automations, and training employees to work with AI daily. From the production line to inventory management — AI can save time and reduce errors at scale.
Law Firms & Service Businesses
Automated document processing, reducing human error, and systems that every team member can use — not just the tech people. AI that works for non-technical staff.
Logistics & Operations
Automating repetitive processes, smart data extraction from documents, integration with existing ERP systems. Less manual entry, more accuracy, more time for work that matters.
Tech & R&D Companies
AI-Native architecture from day one, embedding AI Agents into development teams, and coaching R&D managers on adopting new tools and processes. As someone who led dev teams at Gong, Forter, and Port — I speak your language.
What I Actually Do
Strategy & Mapping
In-depth meetings with relevant stakeholders, process and pain-point mapping, identifying the highest-impact opportunities. A report with actionable recommendations and a clear action plan.
AI-Native Architecture
Reviewing existing systems or designing new ones so AI is embedded at the core — not bolted on after the fact. Selecting the right technologies, frameworks, and tools for your needs, not for the trends.
Hands-On Implementation
I don't deliver slides and disappear. I work alongside the team — building automations, POCs, integrating systems, and writing real code. The goal: systems that work and that people actually use.
Workshops & Training
AI workshops tailored to both technical and non-technical teams. Not a generic lecture — content built around your actual challenges and giving immediate, usable tools.
Why Work With Me
There's no shortage of AI consultants. But most of them have never led teams from the inside.
Deep technical background, from the field
15+ years in the software industry, including 8+ years leading R&D teams at Gong, Forter, and Port. I don't come from the outside — I know the challenges because I lived them.
I understand people, not just technology
Research by Bain (2025) shows that organizations that treated AI as a business process transformation — not just a tool — saw 10–25% profitability improvements. The difference isn't the technology. It's the people and processes. That's where I'm strongest.
I work hands-on, not in theory
Hands-on alongside the team. Not presentations — results. Every stage ends with a checkpoint. Neither side is locked into assumptions made before the work began.
Gates, Not Locks
A staged approach: a short, focused first phase (Discovery), then we decide together what comes next. You're not buying a closed package — you're building a process together.
How It Works
Every process starts with a conversation. No commitments until I understand your organization.
Free Intro Call
We understand together where you are, what the challenges are, and where AI can help.
Discovery & Diagnosis
Process and systems review, identifying AI opportunities. Report with recommendations and action plan.
Implementation & Guidance
Working alongside the team, workshops, and hands-on building — until the change sticks.
Continuation (Optional)
Monthly retainer for those who want ongoing support.
What's Happening in the Market
AI is no longer futuristic. It's here — and the gap between early adopters and those still waiting is only widening.
88% of organizations already use AI, but only a third have moved past the experimentation phase
McKinsey Global Survey, 2025
Companies treating AI as a process transformation (not just a tool) see 10–25% profitability improvements
Bain Technology Report, 2025
By 2026, AI Agents are expected to move from single tasks to full end-to-end processes — from software development to customer service and operations
Anthropic Agentic Coding Trends Report, 2026
About Me
I'm Chen Feldman, founder of Lead By Nature. Over 15+ years in the software industry I've led development teams at companies like Gong, Forter, and Port. I'm co-host of the "Osim Tochnah" (Making Software) podcast and creator of the "Softskills" management podcast.
Today I help organizations adopt AI in a way that actually works — as someone who's been in the field and lived the challenges that teams face.

I've Written About This
From my field experience — guides, insights, and documentation of building products with AI.

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